As you enter the Shaxi textile and clothing institute’s exhibition hall, you’re greeted by advanced garment printing machines and a collection of uniquely designed cultural T-shirts. The Zhongshan textile engineering society is hosting the "China cultural t-shirt high quality development (Zhongshan) forum," where over 100 industry professionals have gathered to discuss the future of t-shirt production.


In February, the Provincial department of industry and information technology released new guidelines to promote high quality development in the textile and garment industry. These guidelines are part of a broader strategy to guide the industry through 6 key transformations and focus on 3 main areas of growth. This initiative aligns with the Provincial party committee's push to strengthen the real economy and manufacturing sector. The Municipal party committee is also working to develop key industry clusters, including modern fashion, to establish Zhongshan as a leader in high quality manufacturing.



Li Yubin, a member of the Shaxi town party committee and deputy town head, noted that Shaxi’s strong production and processing capabilities make it a major player in the t-shirt industry. In June 2022, Shaxi town teamed up with Douyin e-commerce and the fashion industry to host the "Zhongshan Shaxi T-Shirt Festival". This event drew significant attention, with over 500 garment companies participating and impressive results in live stream sales. Shaxi is also leveraging Douyin’s factory project to push for digital transformation and improve the quality of its garment industry.

Under the guidance of the Municipal party committee and government, Shaxi town is pursuing industrial restructuring with enthusiasm. By taking advantage of the "Dual Zone Drive" and the Shenzhen-Zhongshan corridor, Shaxi aims to become the "New urban center in western Zhongshan, preferred industrial location in western Shenzhen. The town is working to establish itself as the "China knitted garment capital" and upgrade its traditional industries.



In a competitive market, Shaxi t-shirts need to stand out with improved design and processing capabilities. The growing demand for personalized, high quality, and small batch t-shirt customization requires flexible production methods. By using digital and intelligent technologies, Shaxi can efficiently meet these needs.

Huang Guoguang, chairman of the expert committee of the clothing and apparel printing branch of the China printing and dyeing industry association and chief expert of the Zhongshan textile engineering society, explained: "AI software is revolutionizing design. While traditional designers might produce around 40 designs a month, AI tools can create at least 50 designs a day using text-to-image and image-to-image features, without copyright concerns. This technology reduces labor costs to 23% of traditional levels and increases productivity by 6.5 times".

Encouraging entrepreneurs, Li Yubin said, "The forum covered flexible production solutions, AI pattern design software, and advanced printing techniques. These innovations are vital for improving the design, production, and sales of Shaxi t-shirts. Entrepreneurs should apply what they’ve learned to help drive the industry’s development".



This year, Shaxi town will continue to support the "Zhongshan Shaxi T-Shirt Festival," focusing on promoting, designing, producing, and selling Shaxi t-shirt products.
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